Meltwater Election Buzz uses social media monitoring and engagement solution, Meltwater Buzz, to collect daily conversation clouds surrounding the 2012 presidential candidates. The clouds feature the top words for each candidate across Twitter, blogs, public Facebook posts, message boards and online video sites.

To navigate, place your cursor on the selected word to gather insights on the volume of social mentions. To refine the cloud to only the words surrounding a selected candidate, click on the desired candidate above the cloud. Use the social sharing buttons to publish the cloud through Twitter, Facebook, LinkedIn, Google+, StumbleUpon or your blog.

Meltwater Election Buzz launched on November 7, 2011 and will collect data through Election Day 2012. The clouds feature data from the previous day and will be updated daily through the week. To look back on the previous days word clouds, select the back arrow next to the date.